THE ROOMS
Five spaces, thoughtfully curated
An intimate collection of private studios within Alchemy. Each room is held to a standard that speaks for itself.
Room N°01
A private suite designed for the practitioner who treats their craft as a discipline.
Specialty
Open to all
Lease
6 / 12 / 18 months
Room N°02
A private suite designed for the practitioner who treats their craft as a discipline.
Specialty
Open to all
Lease
6 / 12 / 18 months
Room N°03
A private suite designed for the practitioner who treats their craft as a discipline.
Specialty
Open to all
Lease
6 / 12 / 18 months
Room N°04
A private suite designed for the practitioner who treats their craft as a discipline.
Specialty
Open to all
Lease
6 / 12 / 18 months
Room N°05
A private suite designed for the practitioner who treats their craft as a discipline.
Specialty
Open to all
Lease
6 / 12 / 18 months
ALCHEMY — NEW FARM
Tenant Inclusions
Every detail considered. Every inclusion designed to elevate your craft, your clients, and your brand.
Brunswick Street, New Farm
- Prime position on Brunswick Street, New Farm
- 30m² window frontage providing exceptional street visibility
- Located within a 230sqm store
- Parallel to both James St precinct and Howard Smith Wharves
Effortless Arrival
- Designated retail parking
- Undercover Visitor parking
- Abundant on-street parking nearby
- Bus stop directly in front of the building
- Train station within walking distance
Seamless Entry
- High end intercom system
- iPad in each room for seamless client entry
-
Remote access control for:
- Clients
- Deliveries
- Parcels
- Secure, controlled building access at all times
A Studio for Storytelling
- Exclusive access to an in-house photography cyclorama wall
-
Designed for:
- Content creation
- Before & after's
- Educational content
- Brand building
- Elevates tenant brand presence and professionalism
A Premium Fit-Out, Considered Down to the Detail
- High-end finishes and equipment
- Biometric smart door handles
- Sonos in-room speaker system
- Signature star ceiling
- Ellison Studios huggy swivel chair
- Brand-new motorised beauty bed
- LED mirror
- Motorised curtains
- Lockable smart storage cupboard
- Travertine benchtops
- ABI tapware
Shared Spaces
- Dedicated Alchemy waiting area
- Additional retail waiting area
- Elevates their brand
Considered Hospitality
-
Fully equipped kitchen:
- Coffee machine
- Microwave
- Dishwasher
- Stocked fridge: soft drinks & client snacks
- Signature travertine waterfall island
Elevated Spaces
- 3m ceilings in rooms, 5m in retail
- Floor-to-ceiling windows
- Natural light + elevated spatial design
- Cohesive Artemuse aesthetic
- Luxe pendants & LED lighting
One Discipline, One Specialist
- Category exclusivity per service type (one injector only, one hairdresser, etc.)
-
Designed to:
- Reduce competition within the space
- Encourage collaboration and referrals
- Support tenant growth
Quiet Comforts
- 3× Male and 3× female bathrooms
- Disabled toilets
- Clean, well-maintained, exclusive use facilities
Beyond Beauty — An Integrated World
-
Positioned within the Artemuse ecosystem:
- Alchemy — Beauty
- Threads — Dress hire
- Studio — Content & events
- Cross-exposure opportunities across all verticals
- Built-in environment for brand elevation and client crossover
